10 Tips for Creating a Fantastic Facebook Fanpage | Shoestring Marketing

10 Tips for Creating a Fantastic Facebook Fanpage | Shoestring Marketing1. Create A Memorable Name And URL For Your Fan Page.

It’s important that your fan page is immediately recognizable to your prospective customers and clients. Depending on how your prospects recognize you (either through your personal name or company name), you will want to name your page as an extension of your brand. Once you have named your page, and have at least 25 fans, you will want to secure your username at http://facebook.com/username. This allows you to promote y our fan page using a vanity URL which is much shorter and simpler for your fans to find.

2.Use A Compelling Image

One of the most important components of your Facebook fan page is the image that you upload. It’s important to understand that the ideal image is 200 pixels wide by 600 pixels high. Therefore, you’ll want to edit your image to these dimensions before you upload it to Facebook.

Of course, you also want to make sure that your image is clear, compelling and is an excellent representation of you and your small business.

3.Control Where Your Fans First Land

Most small business owners don’t realize that you can control where your fans first land when they visit your Facebook fan page. Believe it not, you probably don’t want them to land on your Wall. The main reason is that you don’t have total control over what is posted to your Facebook Wall since much of its content is created by your fans.

Facebook allows you to create a customized page for your Fans to land on. You can even include pictures, text-links, videos and many other pertinent applications. To create a customized landing page, search through the Facebook applications and find the FBML application. Paste in the FBML code and then edit your fan page settings to select the specific tab that you wish newcomers to land on.

4.Integrate Facebook Applications

At the time of this writing there are over here are over 55,000 applications on the Facebook platform that can be directly integrated into your fan page. This means that as newcomers land on your Facebook page they will have various ways to interact with you and your brand.

It’s important that you create a memorable experience for your Fans so that they continue to visit your fan page again and again.

5.Import Your Blog

One of my favorite Facebook applications is the Notes application. This allows you to import your blog feed so that every time that you post to your blog, your fan page is automatically updated. Of course, fans are then able to read, comment and interact with your blog post directly on your fan page.

6. Interact With Your Fans

As you build your fan base, you will begin to receive comments on your new status, photos or videos and new discussion threads. It’s vital that you interact with your fans. We are in the midst of a marketing revolution that revolves around building and sustaining relationships. Therefore, it’s vital that you participate in the discussion, answer questions and take the time to engage with your fans on a daily basis.

7. Publish Relevant Content

Your Facebook fan page is no different than other social media platforms. It’s incredibly important to provide interesting and engaging content to your readers. Take the time to update your status with interesting facts about your industry, integrate your blog posts and publish informative videos and articles that will position you as an expert within your industry.

8. Update Your Status Regularly

Although quality content and engagement with your fans is crucial, the most important aspect when marketing through your Facebook fan page is persistence. It’s imperative that you keep your fans engaged on a regular basis. Not only does this bring in a consistent flow of new fans, it keeps your brand continuously in front of your current fans as well.

9. Promote Your Small Business Through Your Bio

If your Facebook fan page is interesting and interactional, many fans will want to find out additional information about you and your small business. Make sure that your bio is fresh, engaging and lets your fans know exactly what you do and why you are a leader in your industry. In addition, it should include a hyperlink that fans can click on to visit your website for additional information.

10. Promote Your Events

Events (live or virtual) are an amazing way to promote your brand to fans. You simply create an event in your Facebook account and allow your fans to register and attend your event. Obviously, this can create incredibly engaging and interactional experiences for your Facebook fans while promoting your small business in the meantime.

A Facebook fan page is fast becoming a necessity in today’s marketplace. So, make sure to create a powerful Facebook fan page that positions your brand as a leader in your industry.

The 10 Reasons Why Network Marketing is Better Than Any Job, Career, Business or Investment Opportunity!

The 10 Reasons Why Network Marketing is Better Than Any Job, Career, Business or Investment Opportunity!

My daughter came home from school and she was quite sad that her Teacher was let go.Her teacher was given a ONE DAY NOTICE. She was quite upset. Is the economy hurting me and my daughter, YES! As I have stated many times, more than ever in recent history, people are hurting. They’re losing their homes, being laid off and living on credit cards just to get by, thus putting them into further debt. And the worst part, no one is very hopeful that things will ever turn around and get any better. Instead of complaining, do something about it. It is time for a change. People are turning to the internet because they need a plan B or opportunity that can give them a sense of hope and provide them with a means for a more secure future. We as leaders have to help them.

Here are the 10 Reasons Why Network Marketing is A Solutuion to our Economy Problem

* Low-to-No Financial Risk. Start your own business at a no cost to low cost.
* Be Your Own Boss. Working for yourself whether it be part-time or full time, when and where you want.
* Superior Quality Products. Unlimited Market Potential
* Impressive Tax Advantages. Legally putting thought of dollars in your pocket from the Home-base-business tax-savings.
* No Restrictions. Not set Hours. NO COMMUTING. NO employess. NO dress code, NO high overhead. NO limitations. No one to tell you when you can go to the bathroom or taking a break.
* 100 Billion In Sales. More than 20 million independent business people in North America alone, where annual company growth rates of 30% to 1500% are common. An expanding global market.
* Open to All. Regardless of your Age, Sex, Race, Education, Experience, Income Level, Capital Investment, Family or Business Background., Past Success or Failure.
* In-Depth Training/Support. The internet is filled with a wealth of information It promotes the highest of personal and professional growth, business and leadership Skills and Development.
* Immediate Income. The very real opportunity to earn both part-time and full-time. You will be able to leave your job.
* Freedom "Living the Lifestyle of a Millionaire" without the burdens, hassles, and responsibilities, Your time and your life are yours.

Do you want to take control of you and own your life? Start Network Marketing! If you want more information, call me, send me an E-mail and I can help you.

IF YOU ARE IN MLM/NETWORK MARKETING, CAN YOU SELL YOURSELF TO YOU?

The implication seems to be that while physical appearance seems so important, these days. Being attractive finally occurs more for the type of characteristics that we practice (interior attitudes, confidence, and integrity) than how we look physically, (exterior beauty, clothing, etc).

Anyone who has lived for a while knows that in human relationships, your character or integrity is what makes relationships work. Integrity is what can be relied upon much more so than how a friend, spouse, partner, neighbor, employer, etc. “looks”.

It also seems to me that our inner attitudes and integrity, compassion, and confidence must first be
practiced on ourselves before it yields anything of substance. For instance, I can set about to practice compassion toward others. If I do not practice compassion toward myself first, then the compassion that I think I am practicing toward others is finally just another exterior practice for others
to see—in hopes that I might impress someone. If I practice compassion on myself first, then I begin to appreciate what real compassion is. Then, when I am compassionate toward another, it comes from a very different place. It is genuine. My compassion has integrity. The other person feels the difference,
and knows that there has been a genuine interchange between us. This is how I feel when I am with someone.

Physical appearance cannot have that kind of effect on others. Remember, Virtue gives what physical appearance denies. Remember you are selling yourself and offering a solution to people problems.

Be yourself, be unique and most importantly, believe, have hope and have faith. You will succeed.

How To Attract Leads By Being A Great Leader

How To Attract Leads By Being A Great Leader!

First, you have to position yourself as a leader. So how do you position yourself as a leader? A leader is someone who has value, tools, and knowledge to give to solve the potential prospects’ problems. A leader has a plan or system in place. They know exactly what they are doing. A leader is somebody who possesses qualities that you admire and are attracted to.


How many times have you opted in to an opportunity and you didn’t get a phone call back, but you did get countless follow-up emails about the same over-used, facts and features about the opportunity or product. People want to join people and they want answers and solutions to their problems. It is so important, better yet, it is IMPERATIVE you CALL your prospects. I remember listening in on a training call and someone said, that when someone opts-in, it is our duty to call them. I never forgot that. When should you call your new prospect? My answer is as soon as you get the prospect, if you don’t he/she may look for another opportunity. Once you have called them, don’t sell your opportunity or product. LISTEN to them. Really LISTEN to them. Be yourself, genuine and talk to them. Remember it is very important to establish a trusting relationship. Ask them questions after you introduce yourself. How they found you? What challenges do they have in MLM/Network Marketing ? During your conversation, you should be able to determine their personality color, which will help you ask the right questions. There are 4 types of prospects you should keep in mind when you are determining their personality type.

· People who are looking for solutions like time freedom and getting out of debt, and/or getting in control of their lives.

· The Existing Network Marketer who wants better quality leads and/or who is struggling with sponsoring people. (This is primarily because people don’t perceive them as a leader )These are good leads because they already know marketing

· The Former Network Marketer who is looking for strong leadership and the right opportunity. These are good leads because they already know marketing

· The Aspiring Network Marketer is someone who wants a residual income or opportunity from the Internet. They are looking for leadership, a plan or system and the right opportunity.

Let’s talk about the economy for a moment. More than ever in recent history, people are hurting. They’re losing their homes, being laid off and living on credit cards just to get by, thus putting them into further debt. And the worst part, no one is very hopeful that things will ever turn around and get any better. It is time for a change. People are turning to the internet because they need a plan B or opportunity that can give them a sense of hope and provide them with a means for a more secure future. We as leaders have to help them.


In closing, a leader has to become a student of his/her craft, “network marketing”. Whatever time you have, absorb information; if you want to be a great internet leader, study the great internet marketers, and/or role models and what they do. Focus on who you are becoming and sharpen your craft by reading, listening, and applying the teachings of the people you want to become like.

The great Jim Rohn said that” if you want to increase your value to society, you must increase your education and bring more to the marketplace”. Which takes me back to why I said we leaders have to become students to our craft, we have to read as much as we possibly can, and absorb ourselves in audios, cds, videos, articles live calls, and ongoing value.

Remember a leader is someone who is there to help anyone and everyone who asks for help. A TRUE LEADER HELPS PEOPLE WITHOUT WANT. I leave you with one question, Are people your passion? If not, you may want to rethink about what you are doing.
IF you are serious about becoming a leader, learn leadership skills, get and give value and most importantly give yourself wholeheartedly, not some opportunity or product.

"The Light At The End Of Your Tunnel Has Been Turned Off Due To Budget Restrictions." | BetterNetworker.com

Are you struggling with your finances, your job? your life? and/or your time?? And what do you think about all the internet opportunities with empty promises? Are you Worried, Frustrated or Overwhelmed? Well, I would just like to say there is a Light, a very Bright Light at the end of the tunnel.

Can you see a white light at the end of your Networking Journey? I would like to give you some words of Hope so that you will continue on your journey. I have been network marketing for over a year and a half now and what I have learned is that there are people out there that are willing to help you at no cost. Extraordinary people who have said “I have had enough," I want more out of life; and I want my dreams and desires to come true". You see, like me, they kept looking for a light and found it by walking forward. Their desires and dreams lead them.

You need to believe in yourself and know who you are. If you're not sure, you can change. Every day is a new day which is given to you; don't neglect the endless opportunities out there. Look at yourself in the mirror and see if you like what you see. Remember the hand you were dealt, is the hand you have to play and you need to take responsibility for who you are. Quit complaining and blaming others; it’s not going to do anything for you but drag you down. If you want to become an expert, leader, and live in abundance, you have to fight the good fight. Yes, network marketing is hard but it’s fun at the same time. I have a melt down a least once a week from something, I did or didn't do, but I use it as a learning curve. I have many colleagues who give such great value, in which some nights I am unable to sleep.
I want you to know you are not alone. You just need to keep focused, committed, be persistent and start slow. It is imperative that you keep your mindset in control. You can do it!

One of the main keys to success is having hope, and most importantly having faith. Believe in yourself, dream as you never dreamed. Visualize what you really want in this life. When you believe, I mean really start to believe, the universe will move out of your way, work with you and your dreams will become a reality. You know you were put here for a reason. Don't let life just pass you by. Stay close to the fire, ask questions, and talk with your mentor, sponsor or colleagues on a regular basis. You will find there are so many people who want to help you and I AM ONE OF THEM. You will get it, just keep doing something everyday towards your business.

Remember, your WHY, and it has to be HUGE. Put it on paper and hang it over your computer wall. If your WHY is not HUGE, you will quit. I can guarantee you that. You can wallow in self pity or you can become the best network marketer on line. It is all up to you. You have to change what is on the inside before you will see any results on the outside.

You see, the industry needs to stop twisting the truth about how MLM/Network marketing works and the average person has to stop looking at MLM/Network marketing as a quick fix for his or her financial situation. MLM/Network marketing creates long term, leveraged residual income through monthly recurring purchases from your downline organization. Understand that network marketing is a business which accrues value and net worth over time. And when someone tells you that you can make 5-6 figures in less than 6 months, I wish and hope you do; but, it is just not realistic to me. Some can and do and when this happens, it is because they have already earned the ABILITY through past experiences, the people they know, and the value and wisdom they accrued. Their success stories are only visible to the ear and eye while underneath what they haven’t told you is that they have already been through 3-7 years of failure, and frustration. But in truth, there is NO QUICK FIX to your financial situation and if anyone else tells you differently, and you believe them, well good luck.

Please always remember, there is a “Bright Light” at the end of your journey, you just need to learn HOW to walk.

“Your life changes the moment you make a new, congruent, and committed decision.”Anthony Robbins

Therese Catanzano

New Year's Resolution Fact or Fiction

How many of us have made wonderful New Year’s Resolutions and then after about 2 to 3 months we give up. Why? “ Oh, it is either too time consuming, or it is not working,” and my favorite is, “my family requires more of my time. I have never been able to figure out where those extra hours are suppose to be. For me, resoluations are like contracts, make sure you check out the “Polices & Procdures” very throughly. Is your health being covered correctly? How is your work attitude? For that matter how is the pay? If it isn’t one thing, it is another. We are constanly bombarded with so called “this will fix it, or this will make your day be so much better.” What happened to common sense? How can we succeed? By sharing or following our New Year’s Resloutions? If you need to put it on paper in order to stay on top of your dreams, then do so. They can be taylored to our capabilities, our strengths or they can show us the next level by just seeing where we are. Those who do not know their past are bound to hit replay. Acccount ability is very easy to over look when things are rolling along, but when the road hits a bump or two what are you suppose do? Quit? No! Go back to your New Year’s Resolutions. Adapt your dreams to keep moving forward. Remember that this is a long distance road trip, not a couple of laps around the track .

Excerpts from Roxanne Nero

Therese Catanzano

http://www.theresecatanzano.successin10steps.com

525,600 minutes. How do Measure a year, Measure a year in your life. 2010

525,600 minutes. How do Measure, Measure YOUR life.

There are 525,600 minutes in a year! The song says “How do you measure a life; in sunsets, in cups of coffee, in inches, in miles, in laughter, in strife? How about LOVE!”

2009 is almost over. How have you spent your minutes? Did you give it your all? Did you love with your whole heart? Did you reach toward your dream? If you didn’t, it’s not too late!!

A new decade is minutes away. Some see 2010 as a new season, a change in the direction of their lives. Some have placed hopes and dreams in the newness that is to come. I am reminded of the moments and the minutes that constantly tick by. I am reminded that we should appreciate each of one of them. There is no need to wait until January 1, 2010 to begin anew! Start this instant, this moment, and this minute.

Let’s not waste another minute being consumed by our senseless circumstances. Let’s forgive others as well as ourselves. Dream and push toward the fulfillment of them! And most of all LOVE! God is love and HE loves us! His love reaches to heaven! You can do it too! Love unconditionally. Hug your child a little tighter and kiss your mate a little longer. Volunteer where help is needed. Give without wanting. Make a new memory! Reach out to an old friend, let go of grudges, skip, smile, laugh or whatever it takes for you to release the inner stirrings that have been holding you back. Treasure your life. Treasure your minutes, your moments and as always… push forward!

Excerpts from Gigi Andrews Slade and Therese Catanzano